The Turning Point

When Amira Kwan first moved back to Nairobi in 2018, she was struck by the thick haze that hung over the city each morning. Traffic was at a standstill, the air heavy with exhaust fumes. “It wasn’t just congestion,” she recalls, “it was a sign of a system that couldn’t breathe.”

As a former automotive engineer with experience in clean mobility, Amira saw an opportunity to tackle one of Africa’s fastest-growing emission sources — urban transport. The result was GreenMotion, a company focused on making electric mobility practical, scalable, and affordable for rapidly growing cities.

Building the Infrastructure for Change

GreenMotion’s first pilot project was deceptively simple: a small electric vehicle (EV) charging hub on the edge of the central business district. What started as three charging points quickly grew into a network of 40 across the city. Each hub is powered by a mix of solar and grid energy, optimized through smart load management software developed in-house.

But infrastructure alone wasn’t enough. “People didn’t just need chargers — they needed confidence,” says Amira. GreenMotion partnered with ride-hailing drivers, delivery startups, and municipal transport agencies to provide electric scooters and cars under lease-to-own programs. Within 18 months, over 600 drivers had switched to electric mobility.

Overcoming the Barriers

One of GreenMotion’s biggest challenges wasn’t technological — it was psychological. Many drivers feared range limitations and maintenance costs. The company addressed this through a community-led model: every hub includes a small workshop, trained local technicians, and driver education programs.

“The moment someone sees they can charge their vehicle in 30 minutes and drive all day without issues, it changes everything,” Amira says.

The Impact

Since its launch, GreenMotion’s charging network has enabled over 120,000 zero-emission trips per year, cutting an estimated 2,800 tons of CO₂ emissions annually. Local air quality has improved noticeably around pilot zones, and the company’s lease-to-own model has created new green jobs — from maintenance technicians to software operators.

Investors took note. The early success attracted seed funding from the Climate Tech Growth Fund in 2021, helping GreenMotion expand to three African cities: Nairobi, Accra, and Kigali.

A Vision Beyond Vehicles

For Amira, the long-term goal isn’t just about transport. It’s about reimagining how cities move and breathe. “If we can change how people get from A to B,” she says, “we can change how they think about sustainability altogether.”

GreenMotion’s story isn’t just one of technology — it’s one of persistence, community, and the belief that clean transport can be both accessible and aspirational.

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